Shifting Our Team Goals to be UX Outcomes
Source: uie | Jared M Spool
It’s common, when the new year rolls around, for teams to think about their goals. What can we hope to accomplish over the next year that will show growth and improvement over the previous year’s efforts?
There are several ways to come up with goals. For example, the leadership of a UX team might pick goals for increasing what their team accomplished during the previous year. They could count their team’s activities, such as the usability tests they conducted or wireframes they delivered. Their new 12-month goal would be to accomplish more of those activities.